There is no mistaking that there is a lot going on in the motor oil world, just searching on Google proves that. Looking in April 2012 the stories on the web include Valvoline launching it’s next generation oil I Canada, a press release confirming that G-OIL a ‘green’ oil will reduce carbon footprints by 67% and Champion Oil announcing that it will be supporting Earth Day in 2012 and that is just a few of many stories.
Besides all this news there is the ever changing supply situation, world events continuing to move the oil price up and down all the time. As a consumer, it seems prices only ever go up fast (and come down slowly), but I’m sure that there are good reasons for this (at least I hope there are). Recently we have seen effects of the Arab Spring, together with the tensions caused by Iran’s nuclear policy. Before that there have, over the years, been other conflicts or stances by the oil producing nations which have caused the prices to fluctuate dramatically.
Of course these changes in the crude oil price have other effects, notably how keen the oil companies are to try to find new oil fields. When the price is high, oil companies can better afford to sink the vast amount of money needed to find and prove a new oil field, whilst when the price drops they find it harder to invest.
Advances in oil finding techniques have been made over …